In April 2018, Panasonic Healthcare Holdings Co., Ltd.
changed its name to PHC Holdings Corporation.
EVER EVOLVING, DRAWING ON OUR PAST.
For all the people who wish for better health.Over the approximately 70 years since our establishment, we have delivered groundbreaking products to the world. The newly created “PHC” will take on the challenge of providing ever new innovations, drawing on the spirit of monozukuri (Japanese manufacturing).We will continue to evolve as a provider of devices and services marked by PHCʼs precision technology in our three core business areas of Medical Devices, Healthcare IT, and Life Sciences.
“Healthcare with Precision” sums up PHCʼs vision of supporting all who aspire to good health with precision products created using high-level technology.
PHC supplies devices and services to medical care sites utilizing our precision technologies from the desire to support doctors in their diagnoses and, in turn, the health of patients.
To satisfy the needs of medical care facilities, PHC needs high-level technological capabilities that enable us to create precision products.
With this in mind, we approached the design of our new brand mark from scratch, without reference to current typefaces. To bring this new design to life, we focused on precision, eliminating any vagueness as much as possible, and created the fonts from only straight lines and perfect circles.
In addition, we gave the curved forms of the “P” and “C” lateral symmetry and placed the “H” for healthcare at the center, expressing our approach of diligently attending to each and every matter in regard to our customers and society.
Central placement of "H" expressing our approach of diligent attention to each and every matter in regard to customers and society.
Forming of the letters using only straight lines and perfect circles to express the high-level technological capabilities that enable us to create precision products.